10 UX Mistakes That Silently Kill Your Conversions (and Fixes You Can Ship This Week)
Your analytics say 12,000 people visited your pricing page last month. 11,700 left without doing anything. No error in the logs. No failed test. No angry ticket. The site “works” perfectly. That is the nasty thing about bad UX it never throws an exception. It just makes people hesitate, squint, sigh and close the tab. And every one of those tiny moments is a lost sign-up, a lost sale or a lost lead. If you build websites or products, this one is for you. Below are the 10 most common UX mistakes…